At CES in Las Vegas, Toshiba, the originator of the HD DVD format, has announced it will market three new Blu-ray players in 2010.

The Toshiba BDX2500, BDX2700 will feature online connectivity with access to several online streaming options such as Netflix, Cinema Now and Pandora.

With the recent announcement of the finalized Blu-ray 3D format specification, Toshiba will also add the new BDX3000 Blu-ray player with 3D playback to complement the Toshiba 3D television products.

All models feature 1080p/24fps playback of Blu-ray titles, as well as upconversion of standard definition DVD, are BD-Live capable, offer online streaming capability, playback of MP3, HD-JPEG, WMA and AVCHD for home movie viewing. Audio features of all models include on-board decoding of Dolby True HD and DTS HD Master Audio | Essential via the analog 7.1 channel outputs or pass through via HDMI interface for outboard decoding.

The BDX2500 will be "wireless ready" via its USB port, with an optional wireless "dongle*" for connection to a wireless home network. The BDX2700 has the same features of the BDX2500 but adds built-in wireless connectivity. The BDX2500 and BDX2700 will be available in the Spring for U.S. $200 and $250 respectively.

The BDX3000, which will ship later in the year, features a new design, 3D capabilities and other features which will be announced closer to launch date. The BDX3000 is expected to arrive in the third quarter. No word on pricing.

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