[BillytheGreek]

Drumroll please....Avatar is the most pirated film of the year.

The Oscar-winning mega-blockbuster was downloaded from torrent websites an amazing 16,580,000 times, according to TorrentFreak That represents a 33% increase in download activity from last year's top-pirated film, Star Trek, which was downloaded just under 11 million times.

http://ca.movies.yahoo.com/news/usmovies.thehollywoodreporter.com/most-pirated-film-2010

 

[01 Boxer]

It's funny that the most pirated movie of 2010 is also the highest grossing movie of all times. It contradicts the "piracy hurts sales" slogan.

 

[Danster]

It is equal in the parallel universe!

 

[hugh]

It's funny that the most pirated movie of 2010 is also the highest grossing movie of all times. It contradicts the "piracy hurts sales" slogan.

Sorry but how does this contradict? I'd really like to hear the logic on this one.

BTW, highest grossing is a box-office term so I'm not sure of your point. Piracy has its greatest impact on DVD/Blu-ray sales, not box office. Also, when adjusted for inflation, Gone with the Wind is typically considered the top movie at the box office.

 

[ScaryBob]

Avatar was available as a hi-def torrent before the DVD or BD discs hit the store shelves. That could have had something to do with it. It probably hurt rentals and sales because the download was available first. Maybe the studios should rethink how they market movies. I know they have made some changes but *any* version of a movie that is circulated prior to release will be bootlegged.

 

[cooper83]

Slightly off-topic, but hopefully contributes to the discussion.

When viewing Tron: Legacy in theatres last week, there was a Rogers wireless ad for their new "HD" cell phones. It was the two dudes who always appear in Rogers ads, on the bus watching Tron: Legacy on their phone. My friends and I instantly reacted to the ad saying "how are they watching that already? It just came out in theatres. Is Rogers advocating piracy?"

Bit of an oversight by Rogers, IMO.