Where did you read that Setanta Canada is showing the 2011 RWC? I can't find any mention of it anywhere. The host website e-mailed me a couple of weeks back and said there is no agreement with any Canadian broadcaster to show it. Hopefully that will change soon.If you already subscribe to Stetanta, then you won't be charged extra for the Rugby World Cup. Can't wait! Best sport on the planet if you ask me.
Yes Setanta is Irish. But Setanta Canada is the Canadian licensee and has it's own rights agreements in this country (in partnership with Rogers Sportsnet I believe)