Grocery shoppers at Loblaw's stores will have a chance to add Mobilicity cell phones to their shopping baskets starting on Sept. 4th.

The Toronto-based wireless carrier is expanding its retail distribution network to include almost 50 Prepaid Cell Phone Express kiosks at select Loblaw's locations across Canada.

The shelves will be stocked with a variety of smartphones including the Samsung Galaxy Mini, Samsung Gravity Touch, or the Samsung C414, bundled with one month of unlimited talk-and-text service.

Mobilicity Chief Customer Officer, Anthony Booth said: "We are thrilled to team up with Loblaw to offer unlimited wireless plans and unbeatable value to their customers. Together, we can help make a difference in more Canadians' lives by helping them stretch their hard-earned dollars further."

In addition to the Loblaw deal, Mobilicity boasts an envious retail distribution network including partnerships with 7-Eleven, Wal-Mart Canada, HMV, Zellers, Metro Stores and The Brick.

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