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Too bad. Its the independent private radio stations that provide diversity in music and feature local content.
 

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This is a trend only made worse by the pandemic. It has been happening for years due to small business closures. Closed businesses, for whatever reason, do not advertise.

The other possibility is that the stations will be purchased by big broadcasting companies like Bell and Global. Then the gut the local stations by laying off most of the staff and transferring operations to studios in big cites. The result is loss of local newscasts and programming that actually serve the communities the stations were originally licensed to serve. The answer is for the CRTC to deny purchases of small community stations by large broadcasters. This policy, and others to protect small broadcasters, should have been instituted over 20 years ago. I'd rather see a community station shut down than taken over by Bell or Rogers. It has been shown that they will be replaced by community oriented broadcasters. Zombie stations operated by large broadcasters just make it harder for independent broadcasters to survive.
 

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News Release - Local Broadcasters Face Major Cuts and Closures as Canadian Media Crisis Worsens (pdf)
CMI Report Backgrounder - The Crisis in Canadian Media and the Future of Local Broadcasting (pdf)
CMI Report - The Crisis in Canadian Media and the Future of Local Broadcasting (pdf)

Union response includes:
The key insight of the report is not only that small independent stations are in peril, but radio and TV outlets owned by big media companies like Bell, Rogers, Quebecor and Corus are losing their ability to transfer profits from sports and entertainment programming to cover losses in their perennially unprofitable news operations that Canadians rely on, especially during a pandemic. Western and Atlantic provinces are home to the greatest number of unprofitable TV stations which makes them vulnerable, and more at risk of closing predicts the report.
 

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Here's an unorthodox way that we can save many stations from their demise: tobacco advertising.
Other, probably less lethal, products with advertising restrictions are alcohol, cannabis and prescription medications. Not that I want to see them advertised but I'm sure they would love to advertise on Canadian TV.

Personally, I would like to see restrictions on the intrusiveness and amount of advertising on television. It's at the point now where advertising is ruining the TV viewing experience and driving people to alternate services like Netflix. Television revenue has been falling for years. Rather than complaining about another drop in advertising revenue, broadcasters should be providing paid, high quality, advertising free options at a reasonable cost. That's the future of TV.
 

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^ This. Ads are so obnoxious now that I only watch TV at all if the show is on PVR so I can skip them, and I basically don't listen to terretrial radio. More ads will not solve a problem caused by how terrible ads are. It will just drive more people away from these antiquated forms of media.
 
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