[Viper550]

Corus announced that Teletoon will be rebranded as Cartoon Network on March 27. The existing Cartoon Network channel will become a Canadian version of its sister brand Boomerang the same day. (Source)

 

[Dr.Dave]

Tune in to Cartoon Network on linear and STACKTV to enjoy familiar favourites like Total DramaRama, The Amazing World of Gumball, and DC Super Hero Girls. Also enjoy great new content including megahit Animaniacs season 3, the highly anticipated Gremlins: Secrets of the Mogwai and My Adventures with Superman. Additionally, viewers can watch all new episodes of Teen Titans Go!, Craig of the Creek and We Baby Bears.

Catch all of Boomerang’s hit shows including The Tom & Jerry Show, The Powerpuff Girls, Jellystone, Total Drama Island, and more.

Viewers can stream the latest laugh-out-loud series on TELETOON+ like Teen Titans Go!, Looney Tunes Cartoons, Scooby-Doo! and Guess Who?, Batwheels, and Bugs Bunny Builders – all available to subscribers via Amazon Prime Video Channels, Bell Fibe TV App and set-top-box, or Virgin Plus, for $5.99 per month, following a 30-day free trial.

For more information, please visit: cartoonnetwork.ca and boomerang-tv.ca

 

[bigoranget]

So Corus will be terminating Teletoon as a linear brand but looks like Teletoon+ will continue to be used for OTT.

 

[Charles Selig]

Well. This is the end of an era.

I am sure gonna miss the Teletoon brand on TV.

 

[winterwolf]

I wonder why they didn't just use the Teletoon West feed to launch Boomerang instead, they way we would have all 3. Also do anyone know if the French Télétoon will be affected?

 

[bigoranget]

I highly doubt Corus is looking to program 3 linear channels.

 

[numba1killa]

I feel like this should have occurred when they launched Cartoon Network/Adult Swim back in 2012. It never really made sense to me to have both these channels airing program from the same or similar library of shows. They should have either relaunched Teletoon into Cartoon Network in 2012 and rebrand the Teletoon Retro channel into Boomerang back then.

It really was surprising to see the launch when linear cable/satellite TV was experiencing losses a decade ago.

I have some early year Teletoon programming on VHS and it feels like a completely different channel. It's Unreal!

 

[ExDilbert]

That's true of almost all specialty channels.

 

[Charles Selig]

I wonder why they didn't just use the Teletoon West feed to launch Boomerang instead, they way we would have all 3. Also do anyone know if the French Télétoon will be affected?

No effects. Will remain as it is.

 

[DarksideDan]

I feel like this should have occurred when they launched Cartoon Network/Adult Swim back in 2012. It never really made sense to me to have both these channels airing program from the same or similar library of shows. They should have either relaunched Teletoon into Cartoon Network in 2012 and rebrand the Teletoon Retro channel into Boomerang back then.

Teletoon's brand had actual value back then. In the late '00s and early '10s, shows produced for the channel were sold internationally to great success. Cartoon Network in the U.S. made plenty off of Bakugan, Johnny Test, Totally Spies, and Total Drama. It would've been silly to kill off a name that was launching hits just to fuel an American brand. Kids here would've been far more familiar with Teletoon's name than CN's at the time.

The problem is that Teletoon might as well be a different channel. Since Corus gained complete control of it in 2014, original content has largely vanished. Teletoon's schedule consists mainly of Warner's content, a few Canadian library series, and an even smaller amount of third-party acquisitions. Rebranding it to CN now isn't really changing much when the current Teletoon relies so heavily on that content anyway.

I've always suspected the Corus Cartoon Network and Nickelodeon channels might've just been a contractual obligation to keep access to those content libraries. The real money wasn't in operating those digital cable channels, but in recycling those shows on their far more widely distributed Canadian brand equivalents.

 

[Dr.Dave]

I wonder why they didn't just use the Teletoon West feed to launch Boomerang instead, they way we would have all 3.

Teletoon West uses the same licence as Teletoon East, so it would be like launching a new channel from scratch, except they have a channel number assigned on the satellite feeds. I don't think many other providers carry both time-shifted feeds.

They would have to apply to the CRTC for a licence; beg Rogers and Bell to carry the new channel; negotiate pricing, packaging and channel placement, source and pay for additional programming, etc.

 

[ExDilbert]

I agree. It's extremely difficult to launch new channels successfully and has been for years. Even if all the licensing and carriage hurdles are overcome, then the channel may be relegated to stand-alone subscription status or placed in an obscure or expensive theme pack. This can happen even to channels that currently have good terms but get rebranded. The big BDUs pretty much have a stranglehold on what channels get good carriage and see new channels as an opportunity to gouge customers. The fact that they also own and operate most of the existing channels is a clear conflict of interest that the CRTC has not effectively addressed. In the long run, it's contributing to the decline of traditional TV services. They should be working on providing better value for the dollar by reducing prices, promoting new channels and providing universal carriage at a reasonable price for all specialty channels. Reducing the number of available channels while raising prices and turning their own offerings into zombie placeholder channels just makes more people want to cut the cord.

 

[denben73]

Come on now. That's makes too much sense.

 

[17671]

This topic is getting a lot of attention and it makes me wonder, how many of the people contributing to this discussion actually watch those children's TV channels?

About the only time I ever glanced at those tv channels was when my children were very young and they were watching a program on that particular TV Channel and I was merely just in the same room with them. Other than that, my kids have grown up a bit now and don't even watch any of those conventional TV channels no more and they also have no desire to watch them.

 

[winterwolf]

^^
I do, I'm a big watcher of Disney Channel/La Chaine Disney, Nickelodeon shows on YTV, Family Channel/WildbrainTV... I'll be very sad without them. There a few channel that Rogers don't have yet, hope they will be added in the future.
I don't like/handle violence and mature contents. I only watch family friendly content. I wonder if it's because I'm autistic with a childlike mind (sort of). I grew up with Canal Famille (French)/early Vrak.TV and 90s YTV, I guess it's stick with me with the time.
I also watch Hallmark movies on W Network and some daytime shows.

 

[Charles Selig]

This topic is getting a lot of attention and it makes me wonder, how many of the people contributing to this discussion actually watch those children's TV channels?

About the only time I ever glanced at those tv channels was when my children were very young and they were watching a program on that particular TV Channel and I was merely just in the same room with them. Other than that, my kids have grown up a bit now and don't even watch any of those conventional TV channels no more and they also have no desire to watch them.

I am still into watching those channels (except Treehouse, Disney Junior, and Nickelodeon) because I have the right away to.

Besides, adult cartoons are fine too. But not bad ones like Sausage Party.

 

[Tridus]

I still watching Family Channel because it's where the current season of Miraculous is, but god damn I hate how linear TV operates vs streaming. Trying to find stuff and watch it in the right order is a nightmare, and a lot of things just aren't available at all.

This is also the first I've heard of Teletoon+, which I guess explains why I can't find Steven Universe anywhere else: they've got it locked up behind yet another streaming service.

 

[atscrocks]

I had a free 30 preview of Teletoon via Amazon prime video channels back in January.
The only thing i watched was the Looney Tunes cartoons.
Why can't Teletoon+ run the Flintstones , Smurfs , Pink Panther, Garfield cartoons from the early 1990's.
Too many comic book cartoons on there that i never watch.

 

[BoyDixon Entertainment]

I can definitely confess I’ve grown way more attached to Adult Swim since the 24 hour channel launched though some of it is also because Cartoon Network in general is kind of in a dull state right now but I still hold some fondness towards the occasional Gumball rerun or especially Looney Tunes Cartoons.

 

[mcclellandryan184]

Well at least Teletoon won't get sold to another company after all.