Canon Canada this week announced three new point and shot PowerShot cameras - the PowerShot S95, the SD4500 IS and the SX130 IS Digital cameras.

The company says the new cameras promise improved picture quality over their predecessors thanks to Canon’s HS (High Sensitivity) System for improved low-light shooting in the S95 and SD4500 IS cameras, High Definition (HD) video recording, High Dynamic Range (HDR) in the S95 camera and a more intelligent Smart AUTO mode.

The three cameras range in price from $280 to $450 and will all be in stores by early September.

Canon PowerShot S95 Digital Camera

The new PowerShot S95 camera, the follow up to the popular PowerShot S90 camera, has been enhanced with 720p HD video capability and in-camera HDR scene mode. For macro-photography enthusiasts, Canon has built its Hybrid IS technology into the PowerShot S95 camera to compensate for angular and shift camera shake, making it the first PowerShot model to feature Hybrid IS technology.

The camera also features a 3.8x optical zoom and an f/2.0 lens with Optical Image Stabilization technology. Another feature is the manual control ring on the front of the camera. For the advanced amateur shooters, the control ring allows the shooter to access manual control options and RAW shooting capabilities, allowing for more photographic creativity.

The S95 will be available late August for $450.

Canon SD4500 IS Digital Camera

The SD4500 IS model has a 10x optical zoom with Optical Image Stabilization, and features Full 1080p HD video mode. In addition, the camera shoots in Dynamic IS mode which helps stabilize video capture while the photographer is in motion, further improving the clarity of HD video. The SD4500 IS camera also has a Super Slow Motion Video Mode, capable of capturing a subject at 240 frames-per-second (fps) and shoots video in Smart AUTO.

The SD4500 IS camera, available in brown, will be available in early September for $400.

Canon PowerShot SX130 IS Digital Camera

The PowerShot SX130 IS camera has a 3.0-inch (7.6-centimetre) LCD screen and a 12x optical zoom lens with Optical Image Stabilization technology. The SX130 also shoots 720p HD video with stereo sound and features Miniature Effect movie mode which Canon says adds a more creative look to any user’s video capture.

For photos, the SX130 IS camera adds four creative modes- Miniature, Fisheye, Poster, and Super Vivid.

The Canon PowerShot SX130 IS Digital Camera will be available in late August for $280.

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