Last Friday Calgary's Mix 97.7 switched its name to Up! 97.7, changing its format from hits of the '80s, '90s and today to "upbeat" and "feel good" songs from all genres and all eras.
The format echoes a similar one that has been on the air in Edmonton for the past six months and has been met with success for the Rawlco Radio group.
New on-air hosts
Tripp Anthony (aka: West) - Morning Show
Ara Andonian - Midday
Kev Wood - Drive
Grant Buchanan - Weekends
The format echoes a similar one that has been on the air in Edmonton for the past six months and has been met with success for the Rawlco Radio group.
New on-air hosts
Tripp Anthony (aka: West) - Morning Show
Ara Andonian - Midday
Kev Wood - Drive
Grant Buchanan - Weekends