New findings from the latest edition of Nielsen's Television Audience Report The average American home now has 2.93 TV sets per household, up from 2.86 sets per home in 2009, the largest year-over-year increase since 2006.

That number is roughly 19% higher than in 2000, when there was 2.43 sets per home, and almost 47% higher than in 1990 when there was 2.0 sets per homes. In addition, there continue to be more TVs per home than people, 2.5 people vs. 2.93 television sets.

The research firm also found that among the 114.9 million US homes with tv sets, 55% have three or more TV sets, 28% have two sets and 17% have one set.



Other interesting facts from the report include:
  • 34% of homes have a DVR
  • 46% of homes are able to receive an HD signal
  • 46% of U.S. TV homes have digital cable.
  • 34% have a Digital Video Recorder (DVR)
  • 88% have a DVD player, while VCR fell to 65%.
  • Less than 10% of homes receive their TV signal over-the-air

Readers can download Nielsen’s Television Audience Report (.pdf file)

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