Most Americans research products and services online before buying

A majority – 58 percent – of Americans now say they go online to learn more about the products and services they are considering buying according to a new report about online product research by the Pew Research Center’s Internet & American Life Project.

In addition, the number of adults who research new products or services on any given day has jumped from 15% of adults in September 2007 to 21% in September 2010.

Lost in the mall, there’s an app for that

The Toronto Eaton Centre in downtown Toronto is said to be Toronto’s top tourist attraction with an estimated one million visitors per week.

To help visitors find their way around, the mall has launched an iPhone application that provides users with centre event information and a mall map.