143 Million Wireless Phones sold in US last year - Canadian TV, Computing and Home Theatre Forums

LinkBack Thread Tools Search this Thread Display Modes

post #1 of 3 (permalink) Old 2007-03-27, 03:50 PM Thread Starter
Member #1
Join Date: Dec 2001
Location: Toronto
Posts: 47,716
143 Million Wireless Phones sold in US last year

Mobile phone sales to consumers in the U.S. reached 143 million units in 2006 according to The NPD Group.

Q4 2006 sales, the biggest sales quarter last year, were 14 percent higher than the same period the year prior. NPD estimates total 2006 consumer sales of $8.8 billion, after rebates and promotions.

According to NPD's Mobile Phone Track, Motorola continued its dominance of both subscriber share and new phone sales in the U.S. market during the year, boosting its share of new phone sales sequentially from 29 percent to 33 percent as it continued to ride the success of its popular RAZR models. While Nokia ranked third overall for the full year, their share of subscribers and new sales demonstrated a steady downward trend. Nokia ranked fourth in new sales in Q4 as Samsung improved its competitive position.

Following is the breakdown of top four manufacturers' share of new handset sales in 2006:

Manufacturer: Share:
Motorola 33%
LG 16%
Nokia 15%
Samsung 15%

Verizon and Cingular/AT&T continued to battle for the top spot in both subscriber share and share of new phone sales. In 2006, Cingular/AT&T comprised 27 percent of all subscribers and 27 percent of all new phone sales.
Verizon also comprised 27 percent of all subscribers, but only 23 percent of new phone sales.

Other 2006 findings from NPD include the following:

- Sales of music-enabled devices have increased significantly within the last year, from 18 percent during the second quarter of 2006 to 32 percent during the fourth quarter.

- Coupled with the growth in music capable phones, devices that support removable memory sales grew from just 6% in Q1 to 21% in Q4.

- The percentage of mobile phones sold with Bluetooth capability has also increased significantly in the last year, from 31 percent in Q1 2006 to nearly half (49 percent) of all phones sold in Q4.

- Camera phones continue to be popular among consumers. Two-thirds of all devices sold in Q4 2006 included a camera.

hugh is offline  
Sponsored Links
post #2 of 3 (permalink) Old 2007-04-03, 02:22 PM
Join Date: Nov 2006
Posts: 256
I'm curious, do they break down anywhere whether or not these sales are actually new customers or hardware upgrades? I would think given the US populations size that there would be a significant number of upgraders as opposed to totally new activations, but I don't know...

I mean in the eight years that I've used a cellphone I've "purchased" a total of four phones, only one of which I paid full retail on (That being my current and soon to be replaced phone an LG 5450)

NefCanuck is offline  
post #3 of 3 (permalink) Old 2007-04-03, 02:39 PM Thread Starter
Member #1
Join Date: Dec 2001
Location: Toronto
Posts: 47,716
The numbers are NPD retail so it would include any phone sold regardless of whether it was a new or existing customer

hugh is offline  

Quick Reply

Register Now

In order to be able to post messages on the Canadian TV, Computing and Home Theatre Forums forums, you must first register.
Please enter your desired user name, your email address and other required details in the form below.

User Name:
Please enter a password for your user account. Note that passwords are case-sensitive.


Confirm Password:
Email Address
Please enter a valid email address for yourself.

Email Address:


Thread Tools Search this Thread
Show Printable Version Show Printable Version
Email this Page Email this Page
Search this Thread:

Advanced Search
Display Modes
Linear Mode Linear Mode

Posting Rules  
You may post new threads
You may post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are On

For the best viewing experience please update your browser to Google Chrome