DHX Media Rebranding as WildBrain
Company-Wide Rebranding as WildBrain
The Company’s comprehensive rebrand to WildBrain includes a new logo and website. A new tagline for the Company – “Imagination runs wild” – speaks to becoming the best home for talent and a place where creativity comes first. The Company’s website can now be found at wildbrain.com. The Company’s YouTube business, formerly known as “WildBrain,” has been renamed “WildBrain Spark.”
The required shareholder approval is expected in December 2019 before the corporate name change becomes official.
The company operates the 4 Canadian Family Channels; WildBrain AVOD kids’ channels on YouTube; and a library of brands including Peanuts, Teletubbies, Strawberry Shortcake, Caillou, Inspector Gadget and Degrassi.