Agreed. When these services match the video, audio quality and reliability of Netflix or Hulu+ for a flat monthly fee of under $10/mo, then I will be impressed. Paying ~$100 to a BDU and getting an inferior product is not much of a bargain. It certainly isn't "At no additional cost" while ISPs and phone companies charge outlandish (some would say criminally price fixed) data fees. That statement is especially suspect since the same companies that stream the media also own the broadcasters, phone services, BDUs and ISPs.