Bell hikes ‘Bring Your Own Device’ cost

Bell has announced that it will increase the cost of BYOD on its monthly plans to $45, up from the previous price of $40. The news comes on the heels of a similar announcement from Rogers last week.

BYOD (buying a mobile device outright and activating it on a carrier’s service) had been considered a cost effective option for consumers.  The recent changes from the two major carriers show a move towards decreases in savings for customers looking to the BYOD option.

The cost savings for customers on a BYOD plan used to be $20/month, or $480 over two years—typically how much a carrier subsidizes a new high-end smartphone over the same period. Now, the equivalent savings is $15/month, or $360 over two years.

Telus has yet to announce a hike to its BYOD rates.

Source: Mobile Syrup

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