Radio Shack Canada became "The Source by Circuit City"

[hugh]

Gee catchy isn't it. (NOT)

Background:No more Radio Shack in Canada after June 30th

[bgclarke]

According to CFRA, the new name is "The Source"

In reality, is Radio Shack/The Source even relevant anymore? Anything I need there I can get cheaper at BB or FS.

[hugh]

The full name includes by Circuit City and is on the new logo but I'm sure it will be shortened in advertising.

see logo here (those radio waves really make it authentic!)


For legal and trademark reasons, I'm sure they couldn't use just the source.

[eljay]

With a cool logo like that and Monster-brand iPod cleaner, how could anyone not want to shop there?!

[hugh]

thanks for reminding me eljay, I need more of that stuff. It doesn't drip you know and it comes with a microfiber cloth.

[querty-m4n]

It really doesn't surprise me. Remember when Realistic, Radio Shack (own brand), Tandy computers were the main names that was sold at RS? Plus there's a few other brand names I can't recall. When InterTan disappeared, RadioShack started to sell other electronics by Orbyx Electronics as well as name brands such as RCA and Panasonic to name a few. They even changed their company logo.

All these major companies Canadian and all, are being gobbled up by superstores in the USA. What happened to a "Made In Canada" solution? I guess our government doesn't care.

Edit: btw go to RadioShack site now. There's a big blurb about the change.

[Icemann]

Originally Posted by querty-m4n

All these major companies Canadian and all, are being gobbled up by superstores in the USA. What happened to a "Made In Canada" solution? I guess our government doesn't care.

I don't like it either but its competition and they have a scale much greater than 10 times ours so its hard to compete.

[eljay]

Originally Posted by querty-m4n

What happened to a "Made In Canada" solution? I guess our government doesn't care.

Creating an environment in which a "Made In Canada" solution would prosper requires regulation of the industry but, since that makes people refer to Canada as a "fascist state", it won't happen.

[Jake]

That was wonderfully executed. Their new website www.TheSourceCC.com is not up yet and the old one does not work either.

[hugh]

The introduction of THE SOURCE BY CIRCUIT CITY will be supported by a major advertising campaign featuring television and radio commercials as well as print and outdoor advertising.

God knows you wouldn't want to advertise on the internet!

[eljay]

The Internet - isn't that the thing Al Gore invented?

[Arthur Dent]

Originally Posted by bgclarke

According to CFRA, the new name is "The Source"

In reality, is Radio Shack/The Source even relevant anymore? Anything I need there I can get cheaper at BB or FS.

They have connectors, cables, and lots of other do-it-yourself merchandise and other exotic stuff you won't find anywhere else.

[bgclarke]

Originally Posted by Arthur Dent

They have connectors, cables, and lots of other do-it-yourself merchandise and other exotic stuff you won't find anywhere else.

The exotic and do-it-yourself stuff is the part of the stores that The Source will most likely not be allowed to sell (actual "RadioShack" products will have to be removed from the stores).

Most of the A/V cables and switchboxes I use came from Radio Shack, err, The Souce by Circuit City (say that 20 times fast).

[mrhooie]

try being on the other side. I work at a Radio Shack ASC store.

It's going to be very interesting. The dealers have a meeting tomorrow and the info was press released today

fun times indeed :/

[bgclarke]

Originally Posted by mrhooie

try being on the other side. I work at a Radio Shack ASC store.

It's going to be very interesting. The dealers have a meeting tomorrow and the info was press released today

fun times indeed :/

I can kind of relate to that.

I've worked for 4 different companies, and never had to move desks.