NPD(US) Says Xbox 360 Sales Rose 20% in October

[james99]

Unit sales of Microsoft Corp.'s Xbox 360 videogame console rose more than 20% in October in U.S. retail channels compared with the same month in 2010, NPD Group Inc. said, a bright spot in a market that was essentially flat for all game hardware and software.

Total industry sales of videogames, consoles and accessories in U.S. stores rose 1% to $1.08 billion, the research firm said. Total games hardware sales rose 6% to $295.6 million, NPD said.

[james99]

The Entertainment and Devices Division of Microsoft, which includes the Xbox 360, PC games, and Windows Phone, took in a profit of $32 million on top of revenues of $1.49 billion for the final quarter of the fiscal year quarter, alongside record revenues of $17.37 billion for the company as a whole for that period.

Microsoft reports that revenue for the Entertainment and Devices Division grew 30 percent for the fourth quarter 2011, and 45 percent for the full fiscal year ended June 30, 2011, with the increase in revenue primarily indicating money brought in from the Xbox 360 and its related products.