Now that Wireless Number Portability is here, who do you think will gain, loose or break even?

Bell

Rogers

Telus

You decide, post your replies and tell us why....

The PWC estimate as part of the planning for WNP was 850000 moves in the first year. Of this 765000 was wireless-wireless, 85000 wireline-wireless. In some markets the # of transfers actually went down ... so who knows for sure what will happen in Canada.

The telcos might or might not publically report what actually happens. I'm sure they will track it internally of course :-)

If Paolo has a lot of friends the above numbers could be exceeded :-) :-) Personally I agree with Paolo, the move is likely away from CDMA vendors. CDMA has 14% of global market and shrinking. In EMEA market it is < 2%. Guess where all the nice featureful innovative phones are? GSM first, only some make it to CDMA. If I can find a decent Rogers plan to suit my needs, I will move when my present contract nears its end date. The phone will come from Europe.

I highly recommend that those interested in the topic read the PwC Implementation Plan, it gives a great view of the challenges and complexities of the phone system. http://wirelessnumberportability.ca/english/implementationOverview.html, see link to pdf at bottom of page.

Bell is stronger in Quebec and therefore will lose out in that region, Rogers dominates Toronto and will lose ground there, and Telus is the big power house in the west so they will lose out there. In the end, everything will balance out. Since Rogers signal is absolute garbage out west, look to Bell to pick up customers & they will probbably gain a bit in Ontario, Rogers seems to be gaining ground in Quebec so they will probably gain a lot there, and Telus will gain in Both Quebec and Ontario.

i think rogers/fido will win the lnp war

I agree with Paolo. Rogers is in a good position. GSM gives new subscribers the ability to get hardware without breaking the bank (via unlocked phone market + SIM) and getting caught in a contract. Easy to get (and cheapish) hardware is going to open up Rogers.

If I were in the 'open' market I'd be with Rogers. The ironic thing is I work for Bell Mobilty :D

Paolo, I wouldn't have expected you to say anything different!

Frankly I doubt any of the wireless providers will win. I see this more a simply a little bit more of consumer freedom. I expect shares will remain pretty constant. Maybe a bit more churn but I supsect the wireless companies are going to make switching an tedious an expensive process that will discourage folks from moving.

If anyone might gain a little it would be Virtual operators as folks think there taking their business away from Telus/Bell or Rogers.

Rogers as a company have been the only ones promoting and training their reps mad for LNP because we know we are going to gain a lot more people then we lose. I did 7 LNP's myself today alone...so we are hoping to get quite a few people from telus/bell especially with bell's 9-5 customer service when rogers offers 24-7.

Rogers as a company have been the only ones promoting and training their reps mad for LNP because we know we are going to gain a lot more people then we lose. I did 7 LNP's myself today alone...so we are hoping to get quite a few people from telus/bell especially with bell's 9-5 customer service when rogers offers 24-7.
drew, did the same ammount myself today too!

i see it as an advantage, because all the cdma companies want to go gsm, but they dont want to, so in essence, they can now go and take their number with them.

plus. there is an issue right now with TELUS mobility, where there are telus phones that cannot be used with ported numbers. This is a real blow to telus.