@thenewdc, pure IP based services will happen eventually but the technology is not there yet. A mix of conventional digital channels for regular TV and IP for specialty services, like VOD, is the optimal solution with today's technology and infrastructure. The broadcasting industry and customers need to be brought online for a pure IP based, on demand service as well. Eventually, today's model of broadcasting will likely disappear and be replaced by a pure VOD service where content producers, AKA broadcasters, sell directly to consumers. However, the elephants in the industry and the regulation that protects them will need to move. Netflix is already at that point but the rest of the industry is not, especially in Canada.