Apple iPhone 4S pre-orders top one million in first day of sales
While tech bloggers and critics complain the new iPhone 4S is short on new features and a new design, consumers seem quite happy to shell out many hundreds of dollars for the new smartphone.
Apple yesterday announced pre-orders of its iPhone 4S topped one million last Friday, surpassing the previous single day pre-order record of 600,000 held by iPhone 4.
The phones will be available in Australia, Canada, France, Germany, Japan, UK and USA this Friday in 16GB, 32GB and 64GB versions in either black or white. The roll out will continue to 22 more countries by the end of October.
“We are blown away with the incredible customer response to iPhone 4S,” said Philip Schiller, Apple’s senior vice president of Worldwide Product Marketing. “The first day pre-orders for iPhone 4S have been the most for any new product that Apple has ever launched and we are thrilled that customers love iPhone 4S as much as we do.”
Recently, DigiTimes, a Taiwanese based newspaper which covers the electronics industry, said Apple has increased its orders for iPhones for the second half of this year to 56 million units, 25 million of which are expected to be sales of the iPhone 4S.
In Apple’s most recent financial reporting period (April to June), the company reported sales of 20.3 million iPhones, an increase of 140% over the same quarter in 2010. Apple sold 47.5 million iPhones in Calendar 2010, a number that is expected to double in 2011.
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